Sponsor Wendy
Currently marketing opportunities are available with Wendy in the ARCA (Automobile Racing Club of America) Series for the Daytona race in February, selected ovals in the Firestone Indy Lights series and also for selected pavement sprint car races in Florida.
Auto Racing has captured the imagination of the 21st century sports marketer. From the national media to the Fortune 500 list, motorsports has become the number one event-marketing component in the United States. And despite the immense popularity increase over the last decade, stock car racing continues to be the fastest growing spectator sport in the world.
Unfortunately most racecar drivers just look at a sponsor as taking the check, putting the name on the racecar and driving off into the distance. That’s not the case with Wendy Mathis. There is reason why companies like Kendall Oil and K&N Filters have worked with Wendy – she understands the value of a well-crafted marketing program and how to create more awareness and business for her sponsors. That’s also why programs like Race Against Drugs and Sprint Car and Midget Magazine’s Stay In School Program work with Wendy Mathis – she understands the value of public outreach programs and maximizes exposure for these programs.
When you work with Wendy Mathis Racing, we work together with you to understand your marketing objectives and craft a package that could include primary sponsorship on the racecar, primary sponsorship on Wendy’s race uniform, rights to bring your marketing booth to the racetrack, include a night at the track for the sponsor, program advertising, billboard advertising, mentions on television and radio advertisements promoting the race and much more.
To learn more about sponsorship opportunities with Wendy Mathis, please click here to send us an e-mail.
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